نوع مقاله : مقاله پژوهشی
نویسنده
استادیار، دانشکده اننظامی، دانشگاه افسری امام حسن مجتبی (ع)، تهران، ایران. (نویسنده مسئول)
چکیده
زمینه و هدف:
از 24 فوریه (5 اسفند 1400) که جنگ روسیه واوکراین آغاز شد، تقابل روسیه و آمریکا در اوکراین، منجر به افزایش اهمیت استراتژیک ایران شده است. با عنایت به طولانی شدن جنگ اوکراین، مقاله حاضر با هدف بدست آوردن راهکارهای اساسی برای تقویت ظرفیت دیپلماسی رسانه ای ایران درجنگ روسیه واوکراین می باشد.
روش:
روش این مقاله از نظر هدف کاربردی و از لحاظ ماهیت کیفی از نوع تحلیل مضمون می باشد. مورد مطالعه تعداد 11 نفر صاحب نظران رسانه ای شامل می شود. روایی محتوایی با استفاده از نظرات اساتید و متخصصان تعیین شد. برای گردآوری اطلاعات از مصاحبه های نیمه ساختار یافته استفاده شده است. تجزیه تحلیل داده ها در دو مرحله صورت گرفت. در ابتدا بر اساس نتایج مصاحبه ها، اطلاعات استخراج و سپس کدگذاری و طبقه بندی داده ها صورت پذیرفت. برای انجام تحلیل مضمون از نرم افزار MaxQDA 2022 استفاده شده است.
یافتهها:
نشان داد با استفاده از محتوای تولید شده در رسانه های اجتماعی می توان عوامل سیاسی و اقتصادی را در ارتقاء منافع ملی ایران تقویت کرد.
نتیجهگیری:
بیانگر آن است که حوزه دیپلماسی رسانه ای ایران از فرصتهای بهوجود آمده جنگ اوکراین، می تواند در راستای توسعه صادرات و واردات کشور و تقویت هژمونی به عنوان بازیگر فعال بهرهمند شود.
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